Sani-Matic Inc. Promotes Tim Reuter to Vice President of Operations

Versatile Leader to Drive Development, Implementation of Strategic Operational Improvements

MADISON, Wisc., November 10, 2015—Sani-Matic, Inc., a Madison, WI-based manufacturer of sanitary process cleaning equipment, components and provider of accompanying services for the food, beverage and health industries, has promoted Tim Reuter to vice president of operations to further develop and implement Sani-Matic’s long-term goals and productivity improvement initiatives.

 Reuter has 17 years’ experience serving the food, beverage and health industries in a variety of capacities—from mechanical design and engineering to sales and operations management. His experience has been garnered at well-respected companies such as Lyco Manufacturing, Walker Stainless and more.

During the past four years with Sani-Matic, Reuter has moved from technical sales to operations management, using his diverse background to provide invaluable leadership into both. As the vice president of operations, Reuter uses a cross-functional approach to manufacturing, supply chain, engineering and quality assurance management.

“Tim has an incredible ability to see the whole company picture, from the initial sales proposal to product shipment, and knows how to develop and implement a plan to optimize processes that benefit our customers,” stated President and CEO Aaron Zell.

His efforts to date in an operations management role have driven the company’s Lean-based operational initiatives and bolstered quality assurance efforts. In his new role, Reuter will further craft and implement strategies for high-performance operational efficiencies, while continuing Sani-Matic’s focus on providing high-quality products.

Reuter operates from the company’s Madison, WI headquarters and reports to Aaron Zell, president and CEO.


About Sani-Matic, Inc.

Sani-Matic, Inc. has delivered dependable cleaning process solutions to its partners through top-notch craftsmanship and continuous innovation since 1943. Today, the Madison, WI-based manufacturer serves the food, beverage, pharmaceutical, personal care and biotech industries worldwide. Sani-Matic’s full line of equipment, and supporting sanitary components, include Clean-In-Place (CIP) systems, Clean-Out-of-Place (COP) immersion parts washers, cabinet washers, tunnel washers, boosted pressure systems, strainers, spray balls and more. These proven products, as well as the company’s Tactical Solutions system optimization program, provide customers with ongoing Cleaning Confidence. ###


Media Contact: Kristin Larson, Marketing Manager,