Justin Jaeck Promoted to Vice President Technical Sales

Jaeck to oversee service and inside sales for systems, components


Tactical Solutions manager, Micah Muller, assumes responsibility
for Tactical Solutions and service teams


MADISON, Wisc., June 26, 2017—Sani-Matic, Inc., a Madison, WI-based manufacturer of sanitary process cleaning equipment, components and provider of accompanying services for the food, beverage and bio-pharm industries, today promoted Justin Jaeck to vice president technical sales. He is responsible for bolstering the inside technical sales and application sales engineering teams, as well as continuing to grow the Sani-Matic sanitary components and service offering.

Following several IT and entrepreneurial leadership roles, Jaeck joined Sani-Matic in 2013 as the Tactical Solutions manager, bringing significant business and technical insight to the service department. He quickly grew the Tactical Solutions and service programs and, in 2015, was advanced to director of Tactical Solutions, which included oversight of the company’s important sanitary components business.

Jaeck’s promotion to vice president technical sales follows the service program’s strong, continued growth, successful efforts to expand sanitary components sales and his dedication to building a team for a customer-first agenda.

“Justin is a proven idea generator, consistently working to solve our customer’s toughest cleaning challenges, while also finding ways to grow market share,” stated Aaron Zell, president and CEO. “In his new role as the vice president of technical sales, he will provide organizational leadership to enhance our team of inside technical sales experts and further simplify ways for doing business with us,” added Zell.

Jaeck has a Bachelor of Science degree in both Electrical Engineering and Computer Science from the University of Wisconsin-Madison. He is actively involved in the Madison IT community and serves as the treasurer for the Stepping Stone Foundation, an organization that raises funds and awareness for breast cancer patients. Jaeck reports to Zell and operates from the company’s Madison, WI office.

Micah Muller to manage both Tactical Solutions and traditional service programs

Following Jaeck’s new organizational leadership role, Micah Muller, Tactical Solutions manager, assumes responsibility for managing the teams of both the Tactical Solutions consultative service program and the traditional service offerings including the preventative maintenance (PM) program, start-up and field services.

Muller joined Sani-Matic in 2012 as a field service engineer following a position as a mechanical engineer with the engineering firm, Symbiont. Muller quickly demonstrated his propensity for problem-solving and thorough system analyses and was promoted to Tactical Solutions manager in 2015 where he managed the Tactical Solutions field engineers and provided technical support to end-users.

Muller has a Bachelor of Arts from Simpson College and a Bachelor of Science in Mechanical Engineering from the University of Iowa. He operates from the Madison, WI office and reports to Jaeck.

About Sani-Matic, Inc.

Sani-Matic, Inc. has delivered dependable cleaning process solutions through top-notch craftsmanship and continuous innovation since 1943. Today, the Madison, WI-based manufacturer serves the food, beverage, pharmaceutical, personal care and biotech industries. Sani-Matic’s full line of equipment, and supporting sanitary components, include Clean-In-Place (CIP) systems, Clean-Out-of-Place (COP) immersion parts washers, cabinet washers, tunnel washers, boosted pressure systems, strainers, spray balls and more. These proven products, as well as the company’s Tactical Solutions system optimization and service programs, provide customers with ongoing Cleaning Confidence.


Media Contact: Kristin Larson, Marketing Communications Manager,